Breaking Bad Reviews: How to Protect Your Small Business Online

It happens all the time: The hard-working crew at a small business loses customers thanks to the sour grapes of one person.?? It could be a disgruntled employee, an angry customer or even a competitor. ?Anyone can post a bad review online and hurt your business.? Unfortunately, most business owners are not even aware that these bad reviews are out there.?

According to a recent Nielsen Global Trust in Advertising Survey,? 72 percent of buyers trust reviews as much as personal recommendations, and 70 percent trust consumer opinions posted online.

A bad review published in a newspaper, or broadcast on radio or TV, is short-lived, but a bad review posted online can live indefinitely. With consumers now researching an average of 10 reviews before making a buying decision, and 70 percent trusting a business that has a minimum of six reviews posted, business owners need to be proactive in developing their online reputation. You need several positive reviews.

Online searches have been streamlined, combining reviews with maps, pay-per-click advertising, local business directories and Facebook Fan pages.

As damaging as bad reviews can be, positive reviews can be equally constructive.

Below are some tips on ?reputation marketing,? which can help counteract negative online reviews of your small business:

? Develop a 5-Star Reputation: Begin by having your happy customers post great reviews about your business. ?Strive to have at least 10. ?Have each post to one of the following: Google Plus Local, Yelp, CitySearch, SuperPages, YP.com, your Facebook Fan page, etc. ?This needs to be a continuous process. ?Proactively ask your customers to post reviews.

? Market Your Reputation: Once reviews are posted, use a well-designed online marketing strategy to drive targeted traffic to your website. ?Ensure that your website can convert this traffic into customers. ?Additionally, showcase these third-party reviews on your website.

? Manage Your Reputation: Regularly check that the reviews being posted are positive. ?You can use Google Alerts for your business name; however, you will need to check the local directories, too, since they?re not picked up by Google Alerts. ?By building up the positive reviews, you can counter a poor one by sheer volume. You should also quickly post a reply to a negative review if they occur. ?Always be professional and indicate what action you have taken to remedy the situation.

? Create a Reputation Marketing Culture: Train your staff to proactively ask customers for reviews and to deal immediately with any customer who appears unhappy. ?A positive culture will encourage customers to post positive reviews about your business.

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About John S. Rizzo & V. Michael Santoro

John S. Rizzo & V. Michael Santoro are co-authors of Niche Dominance: Creating Order Out of Your Digital Marketing Chaos. Mr. Rizzo obtained his bachelor?s in business administration
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Source: http://expertadvice.biz2credit.com/2012/09/03/breaking-bad-reviews-how-to-protect-your-small-business-online/

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Commercial Mortgage Financing | my top ten deals

Ever wondered what you could do with a commercial mortgage? Nicely, to be fairly candid, there is a plethora of approaches to make use of a commercial mortgage. Such a mortgage can be used to finance several diverse kinds of properties, so lets take a minute to review these properties. Of course, not all commercial investments are made equal. Some inherently involve a lot more threat than other individuals. As an outcome, some banks and economic institutions that supply commercial mortgages might or could not offer a product that finances 1 of the following. As often, it will be up to you to shop about and uncover a commercial loan broker that delivers a commercial mortgage package that fits your needs.

Apartments Fantastic investment opportunities exist with apartments. Apartments serve as a wonderful type of securitization for a commercial mortgage. They also prove to be excellent income properties, as apartments that are managed effectively can bring in good money flows at the same time as equity is becoming made.

Well being Care Facilities A commercial mortgage can also be utilized to finance wellness care facilities. Such an investment supplied two distinct advantages. Very first, you are investing in a conventional organization that has a developing industry and customer base. Second, you are also producing an investment in land and facilities that will appreciate more than time, producing positive equity for you. Investing in this variety of home and organization is not so far fetched when you understand just how accessible a commercial mortgage really is.

Industrial Though industrial spaces are neither glamorous nor thrilling investments, they are definitely beneficial. Most lending institutions will offer you some sort of commercial mortgage that enables for investment in industrial spaces. Such an investment typically proves to be a solid investment because industries are often developing and this type of space will always be necessary.

Manufacturing If you are interested in expanding your company and growing your manufacturing capacity, a commercial mortgage could be the way to go. You can use a commercial mortgage to finance the expansion of your manufacturing facilities and therefore develop your business in the process.

Warehouse Not very many organizations can continue to develop and prove profitable with no space for inventory. If you locate your enterprise is ready to take it to the next level, and you are short on warehouse space a commercial mortgage can support you as nicely. A lot of huge lending institutions have a commercial mortgage designed to finance warehouse expansion, so dont hesitate to speak to your commercial loan broker today if you are ready to expand.

Retail Structures Even retailers need to have financing to build new stores, increase their accessibility, and develop their business. When retailers are prepared to fund a new project, they turn to a commercial mortgage as effectively.

Office Complexes Office parks and buildings are financed the identical way as all the others, with a commercial mortgage. Workplace complexes also prove to be great investment properties for investors in the actual estate market place, as the danger of vacancy in workplace complexes is much less than that of retail spaces.

You may have noticed a trend while you read this list. Indeed, a commercial mortgage can be utilized to finance just about any kind of commercial home. So when you are in the marketplace for a commercial home, go pay a visit to your commercial loan broker.

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Source: http://mytoptendeals.com/commercial-mortgage-financing/

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Zeek Incentives Assessment - Could It Be the "Real Deal?" | 2leep.in ...

Who?s Zeek Rewards?Zeek Rewards is the marketing arm of an on line Penny Auction firm named Zeekler. Zeek Rewards has been in business for days gone by two years, Their parent company has been around for 14 years. They?re situated in the UNITED STATES that I believe is essential for its longterm success. Why is this provider unique could be the business model they have produced to attract customers.The typical business model for Penny Auctions businesses would be to spend a great deal of profit old-fashioned advertising to attract buyers for their on the web auctions. For a few of the bigger Penny Auction companies, this means vast amounts per month in offline and online advertising. Because they create millions.What is Zeek Rewards Business Model?What Zeek Rewards determined to do was work with a different approach to attract bidders however the gains in Penny Auctions are so great, it?s worth it for these companies to spend thousands luring bidders. Instead of spending the money on conventional marketing, they put together a joint venture partner sort program and they spend their affiliates a percentage of the daily gains of the firm. As a swap because of this profit sharing, the affiliates help attract buyers worldwide by merely posting free classified adverts on the web which are developed by Zeek Rewards. The companys provides both the advertising content and a listing of labeled ad internet sites for the affiliates to publish advertisements to.This seems to be quite a good enterprize model. For the typical average person that?s looking for a way to earn money on the web, a copy and paste program similar to this is fairly fool proof. By publishing company approved classified advertisements and websites to publish to, it reduces the danger that an internet can get in trouble for publishing the incorrect informative data on barred internet sites. I believe more businesses must adapt policies such as this. Support your associates succeed.Can You Actually Generate Income in Zeek Rewards?Good issue! I do believe the potential is certainly there. On line Penny Auctions are an absolute cash cow. You will find over a thousand Penny Auction organizations around the world. That market has been bursting since 2006. When you know simply how much profits these firms are taking in, there?s number question that you will make money spreading in the organization profits. Most Penny Auction firms are privately placed. There?s number way for the average person to produce money with one of these organizations. Money buying bids can be only spent by them. Zeek Rewards allows representatives to take part in the gains of the organization. I believe ecommerce model will soon be effective and should fuel Zeek Rewards for quite some time to come.While it is still early in the game, all indicators indicate Zeek Rewards being the real thing and not just a fraud. The business?s success and endurance will undoubtedly be decided by the reception they get from their affiliates, whether they pay profits on time and treat their affiliates with admiration. If you enjoy building an online business, I would suggest that you take a look at Zeek Rewards.

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Source: http://2leep.in/zeek-incentives-assessment-could-it-be-the-real-deal.html

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Clinton must press Indonesia on rising intolerance: HRW

Human Rights Watch Sunday called on US Secretary of State Hillary Clinton to pressure the Indonesian government to address rising religious intolerance, a day ahead of her visit to the country.

Indonesian authorities have failed to adequately address increasing incidents of mob violence by militant Islamist groups against religious minorities, including the Ahmadiyah Muslim sect, Christians, and Shiites, the New York-based rights watchdog said.

"Secretary Clinton should press the Indonesian government to take concrete steps to address rising religious intolerance," the group's Asia advocacy director John Sifton said in a statement.

"Indonesia needs to recognise that oppressive laws and policies against religious minorities fuel violence and discrimination," he added.

Clinton is expected to visit Jakarta on September 3 as part of an 11-day Asia trip.

Indonesia's constitution guarantees freedom of religion but rights groups say violence against minorities has been escalating since 2008.

In February 2011, a 1,500-strong mob of Muslims set two churches alight and ransacked a third in the town of Temanggung, on the island of Java, as they demanded that a Christian man be sentenced to death for insulting Islam.

HRW said that in the few cases of violence that have resulted in prosecutions, the authorities had often failed to charge all those involved, and punishments had been remarkably light.

Violence against Shiites in East Java last month, in which dozens of homes were torched and two Shiite men killed, underscored the continuing decline in security for religious minorities, it added.

"Holding minority religious beliefs in Indonesia should not put one's life and property at risk," Sifton said.

"Secretary Clinton should not miss this important opportunity to speak out strongly on these issues," he added.

HRW also called on Clinton to urge the Indonesian government "to release immediately and unconditionally" all political prisoners held for the peaceful expression of their political views.

Source: http://news.yahoo.com/clinton-must-press-indonesia-rising-intolerance-hrw-060609824.html

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Verizon Communications Inc. (VZ) Makes OSHA's Naughty List

By David Woodburn

Published: August 31, 2012 at 6:54 pm

Verizon Communications Inc. (NYSE:VZ), the largest wireless phone network in the U.S., has reached a prestigious list. Prestigious in that only a little more than 300 of the nation?s companies make it.?It has a technical name, but we can call it the OSHA Bad Boys List.

In 2010, the Severe Violator Enforcement Program (SVEP) was created by the Occupational Safety and Health Administration (OSHA) with the goal of providing touch sanctions on repeat or egregious violators of the Occupational Health and Safety Act in regards to ensuring a safe working environment for employees. As of the end of June, about 330 of the country?s businesses were on the SVEP list, and Verizon Communications Inc. (NYSE:VZ) found its way on the list thanks to an incident in the spring that cost a worker his life.

A Verizon worker was electrocuted and died in March when he came into contact with high-voltage power lines. As a result of an investigation, OSHA determined the fatality was preventable. OSHA cited Verizon Communications Inc. (NYSE:VZ) with repeat violations like failure to provide workers with rubber gloves when around high-voltage lines. Verizon was also cited for supplying adequate safety training for employees or instilling safe practices at work sites. Verizon Communications Inc. (NYSE:VZ) was also charged with keeping poor or false safety records ? in one instance a fatality was recorded as just a injury, for example.

The focus of the SVEP is on inspecting employers that have a record of failure to meet OSHA obligations through deliberate, chronic violations or show a failure to mitigate safety hazards. Companies which are on the SVEP list will have increased inspections and increased fines for safety violations during the three years they are in the program.

Safety violations would be something of a concern for the employees at the company, and would be a public-relations problem for Verizon Communications Inc. (NYSE:VZ) and could affect investors? attitude toward the company ? investors like hedge-fund manager Ray Dalio of Bridgewater Associates.

OSHA&nbspRay Dalio&nbspSevere Violator Enforcement Program&nbspVerizon Communications Inc. (VZ)

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Source: http://www.insidermonkey.com/blog/verizon-communications-inc-vz-makes-oshas-naughty-list-17462/

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Source: http://scottklenn.blogspot.com/2012/08/lonesome-home-blues-why-on-earth-would.html

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